Is there a reality where consumption-driven tourists and the original inhabitants of the island of Jeju-do can coexist on a land that both groups consume for opposite uses? This thesis aims to critique the rapidly growing tourism industry in Jeju-do, South Korea, through its unique definition and phenomenon of the museum. A Jeju museum merely requires the display of 100 objects, and I aim to stretch this definition to examine the experience and consumption of landscapes through the juxtaposition of the Jeju museum and traditional Jeju culture.